Executive-Assistant Using configuration files, you can enable the BroadSoft Executive-Assistant feature on lines registered with the BroadWorks R20 or later server, and assign lines as an executive or an assistant. Enhanced Call Park You can configure BroadWorks Enhanced Call Park per registered line. BroadSoft Directory Support. BroadWorks Call Recording Interface Guide Release 20.0 Document Version 1 9737 Washingtonian Boulevard, Suite 350 Gaithersburg, MD 20878 Tel +1 301.977.9440. BroadSource's EMU development community use three different levels of API abstraction to simplify their lives. They capitalise on EMU's pre-built orchestration of complex tasks, gleaned from 16 years of BroadWorks experience or choose total flexibility to build and integrate their own business logic from over 3,500 RESTFul APIs.

• Broadworks Assistant Enterprise
• Broadworks Assistant
• Broadworks Web Portal
• Broadworks Assistant Outlook 2016

BroadSoft, Inc. is a global communication software and service provider that was acquired by Cisco Systems in 2018.^[2] BroadSoft was founded in 1998 and completed its initial public offering public in 2010, and is headquartered in Maryland.^[3] It partners with more than 600 carriers and 25 of the world’s 30 largest service providers in 80 countries.^[4][5] BroadSoft’s customers include AT&T, Verizon Communications, Sprint, Charter Communications, Comcast, and Vodafone.^[6] The company provides the building blocks for service providers to build cloud-based communications services such as voice, video, web conferencing and now team messaging and contextual services.^[7]

Background[edit]

The company was founded by Michael Tessler and Scott D. Hoffpauir in 1998.^[8] Prior to Broadsoft, Tessler worked at several telecommunications manufacturers and later joined Celcore, a wireless startup. Following the acquisition of Celcore by Alcatel, Tessler and Hoffpauir, an executive at Alcatel, decided to branch out on their own and create BroadSoft. BroadSoft then received $5 million in Series A round funding as a pre-startup.^[9]

As a cloud communications technologies provider for over 20 years, BroadSoft grew organically and through strategic acquisitions to position itself as the leader in next-generation hosted communications solutions.^[10]

History[edit]

• 1998 – Company officially started with the name iKnow ^[11]

• 1999 – Renamed to BroadSoft ^[8]

• August 2000 – Montreal research and development center opened ^[12]

• 2003 – Fujitsu becomes the principal system integration partner for BroadSoft in the Asia-Pacific ^[13]

• September 2005 – Acquired Carbon Twelve ^[14]

• November 2006 – Opened new offices in Belfast, Northern Ireland ^[15]

• August 2008 – Acquired GENBAND's M6 Communication Applications Server, formerly VocalData ^[16]

• December 2008 – Acquired Sylantro Systems ^[17]

• October 2009 – Acquired Packet Island ^[18]

• June 2010 – BroadSoft debuted on the Nasdaq Global Market ^[19]

• October 2010 – Acquired Casabi ^[20]

• October 2011 – Acquired iLinc Communications ^[21] and Movial Applications Oy ^[22]

• April 2012 – Acquired Partners 1993 EOOD ^[23]

• August 2012 – Acquired Adaption Technologies Ventures ^[24]

• August 2013 – Acquired Hosted IP Communications (Europe) Limited (HIPCOM) ^[25]

• December 2013 – Acquired finocom AG^[26][27]

• August 2014 – Acquired Systems Design & Development, Inc. (SDD) ^[28]

• January 2015 – Acquired Leonid Systems ^[29]

• June 2015 – Acquired mPortal ^[29]

• November 2015 – Acquired PBXL ^[29]

• February 2016 – Acquired Transera ^[29]

• May 2016 – Acquired Intellinote ^[29]

• October 2016 – Acquired VoIP Logic ^[30]

Broadworks Assistant Enterprise

• November 2016 – Launches Team-One ^[31]

• October 2017 - BroadSoft announced that it had entered into an agreement to be acquired by Cisco for approximately $2 billion.^[32]

• February 2018 - BroadSoft acquired by Cisco^[33]

References[edit]

1. ^'US SEC: Form 10-K BroadSoft Inc'. U.S. Securities and Exchange Commission. Retrieved February 5, 2018.
2. ^CNBC.com, Reuters with (2017-10-23). 'Cisco agrees to acquire BroadSoft for $1.9 billion'. CNBC. Retrieved 2020-06-09.
3. ^'Tech firm takes big space at Stream Realty's Platinum Park in Plano'. Dallas Business Journal. 2017-06-22. Retrieved 2017-12-08.
4. ^'BroadSoft: 'We created cloud PBX''. Computing. 2017-08-17. Retrieved 2017-12-08.
5. ^'Make way for another Slack competitor, Team-One from BroadSoft'. TechCrunch. 2016-11-16. Retrieved 2017-12-08.
6. ^'How Has BroadSoft's Revenue Grown Recently?'. Market Realist. 2017-11-09. Retrieved 2020-06-09.
7. ^'BroadSoft: The most important UC vendor you probably haven't heard of'. Network World. 2016-11-22. Retrieved 2017-12-08.
8. ^ ^ab'Broadsoft CEO Michael Tessler Gave Keynote Speech at StartupCamp6'. Businesswire.
9. ^'Broadsoft CEO Michael Tessler Shares His Entrepreneurial Journey at StartupCamp6 Comms Edition'. TMCNet.
10. ^'BroadSoft Strengthens its Cloud Communications Portfolio with its Acquisition of VoIP Logic'. VOIPReview.org.
11. ^'Broadsoft CEO Michael Tessler Gave Keynote Speech at StartupCamp6'. Businesswire. Retrieved 8 February 2018.
12. ^'BroadSoft sets up R&D shop in Montreal'. ITWorldCanada. Retrieved 8 February 2018.
13. ^'Fujitsu ramps up VoIP push'. itnews. Retrieved 8 February 2018.
14. ^'US vendor buys Sydney developer Carbon Twelve'. CRN. Retrieved 8 February 2018.
15. ^'US Firm Opens Office In Belfast'. The Irish Examiner. Retrieved 8 February 2018.
16. ^'GenBand's M6 Acquired by Broadsoft'. TMCnet. Retrieved 8 February 2018.
17. ^'BroadSoft acquires Sylantro as VoIP market consolidates'. NetworkWorld. Retrieved 8 February 2018.
18. ^'Broadsoft & Packet Island Deliver Affordable Tools'. NoJitter. Retrieved 8 February 2018.^{[permanent dead link]}
19. ^'Broadsoft shares sink in IPO'. MarketWatch. Retrieved 8 February 2018.
20. ^'BroadSoft Acquires Casabi for $1,950,000'. xconomy. Retrieved 8 February 2018.
21. ^'BroadSoft acquires iLinc Communications'. NetworkWorld. Retrieved 8 February 2018.
22. ^'BroadSoft buys Movial's client-product unit'. Telecomasia. Retrieved 8 February 2018.
23. ^'BOYANOV & Co. Advised Broadsoft Inc. on the Acquisition of Partners 1993 EOOD (Bulgarian Software Developer Company)'. Boyanov & Co. Archived from the original on 31 May 2015. Retrieved 8 February 2018.
24. ^'Telecom M&A: BroadSoft Grabs Adaption Technologies'. CRN. Retrieved 8 February 2018.
25. ^'BroadSoft Acquires HIPCOM, Will Expand Offerings in UK'. Unified Communications. Retrieved 8 February 2018.
26. ^'Placetel by BroadSoft - das Unternehmen: Historie, Werdegang, Zukunft'. www.placetel.de (in German). Retrieved 2018-07-03.
27. ^'Wheeling & Dealings: BroadSoft to Enter German Market Through finocom Acquisition'. Unified Communications. Retrieved 8 February 2018.
28. ^'BroadSoft targets hospitality industry with SDD acquisition'. NetworkWorld. Retrieved 8 February 2018.
29. ^ ^abcde'BroadSoft buys Reston company in bid for collaboration software dominance'. Washington Business Journal. Retrieved 8 February 2018.
30. ^'BroadSoft Buys Cloud Communications Vendor VoIP Logic'. eWeek. Retrieved 8 February 2018.
31. ^'Make way for another Slack competitor, Team-One from BroadSoft'. TechCrunch. Retrieved 8 February 2018.
32. ^'Cisco buys BroadSoft for $1.71 billion in software push'. Reuters. Retrieved 8 February 2018.
33. ^'Cisco Cisco completes $1.9 billion acquisition of BroadSoft'. RCRWireless. Retrieved 8 February 2018.

External links[edit]

When Cisco expressed its intent to acquire BroadSoft in 2017, it had big plans in mind. The deal came through in 2018 at a staggering $1.9 billion, adding significantly to Cisco’s unified communications capabilities. By then BroadSoft was already a giant in its field, publicly-traded and with thousands of employees around the world. This is probably why BroadSoft’s solutions continue to be a major part of Cisco’s offerings suite, with even some of the original branding intact.

Zeroing in on BroadWorks, it is a platform that was introduced by BroadSoft and is still extremely popular. Cisco BroadWorks (as it is now called) is a carrier-grade software platform that can be implemented by service providers on Cisco’s partner network. BroadWorks allows service providers an opportunity to shed legacy dependencies and migrate to a next-gen, cloud-based communications landscape.

Five years back, BroadWorks was already under implementation by 600+ service providers – this indicates the depth of its feature set and the reliability of its services. Let’s review these elements more closely.

Inside Cisco BroadWorks

Broadworks Assistant

Interestingly, BroadWorks is completely architecture-agnostic, which means that it can be deployed on top of any type of network architecture. It’s intended only for ‘service providers (and not direct business users). Here are its features:

• Standards-based platform – Cisco BroadWorks is built on multiple standards, including Softswitch, Class 5, and IP Multimedia Subsystem (IMS), among others. This paves the way for greater interoperability so that service providers can deliver the most expansive ecosystem possible to their customers. Increased redundancy and scalability are some of the other benefits of its standards-based nature
• Open architecture – Carrying on from the last feature, Cisco BroadWorks leverages a system of open standards such as session initiation protocol (SIP). This lets the platform work in conjunction with a variety of network, access, and back-office equipment, without causing fragmentation
• Flexibility – Cisco BroadWorks offers service providers the flexibility to choose either a single instance of the platform, or a judicious mix of hosted PBX, mobile PBX, IP Centrex, and business trunking applications
• User-facing interface – Cisco BroadWorks is compatible with a number of web-based and client applications. These allow you to configure its features more deeply and improve end-user productivity
• Service administration – Administration of Cisco BroadWorks functions through a web-based application, distributed into six distinct levels. This streamlines access to reseller support for third-party providers
• A comprehensive solutions suite – Cisco BroadWorks brings all of the UC essentials you could imagine under one roof, ranging from call control, unified messaging, and private voice, to global voice services and call logging. Cisco BroadWorks can be leveraged to deploy UC-One, which is the white label collaboration app Cisco acquired as part of its BroadSoft deal
• NEBS-compliance – Cisco BroadWorks’ hardware components are compliant with Network Equipment-Building System (NEBS) protocols. This makes it resilient to equipment hazards, network degradation, and environmental stress. The hardware systems derive from Sun/Solaris and IBM/Linux offerings, so you know that you are in good hands. Some of the key elements underlying Cisco BroadWorks include the application, networks, and call centre reporting service

Why Cisco BroadWorks Makes a Difference

Cisco has consistently worked to improve the BroadWorks platform, equipping service providers with a scalable, reliable, and mobile-ready cloud hosting platform for business communications.

Last year, Cisco introduced Release 23 for the platform introducing several enhancements to its mobile network capabilities – we were particularly impressed by the updates to the personal assistant, alternate outbound number configuration, and persona-based translations.

Broadworks Web Portal

Cisco BroadWorks also has several nifty features under the hood. One that caught our attention was the ability to automatically call back users with a “busy” availability status, as soon as they become active. There’s also a basic call tracing functionality where you can request a recent call to be automatically traced.

Broadworks Assistant Outlook 2016

But its biggest USP is probably its open architecture, allowing service providers to add new features, upgrades, and integrations with ease. As a result, applications hosted via BroadWorks are sure to be highly customised and business-specific.

What We Think

Cisco’s BroadSoft acquisition is a gift that keeps on giving. Last year, Cisco reported that BroadWorks has more than 20 million users across all types of networks fixed, mobile, and converged). Its regular update schedule, open architecture, and centralisation capabilities make it an excellent choice for service providers.

And if you’re already in the Cisco ecosystem, deploying BroadWorks is the next logical step towards streamlining cloud-based telephony and collaboration.